How to Network
For Better Business
Why Networking Skills and AI Matter for You and Your Organisation

Networking Skills: Growing Profitable Relationships
Most people know they should network—but few know how to do it well. Today, technology is reshaping how we connect. That’s why my GOLD Networking Framework now integrates AI for Human Connection—helping individuals and organisations use AI to build purposeful, authentic relationships.
It’s not about “working the room.” It’s about working with purpose, knowing your own style, and using digital tools wisely. AI can support you in preparing, following up, and focusing on the right relationships—so the human side of networking becomes stronger.
Within your organisation I will work with you to:
GROW
1. Raise Awareness
- Understand the strategic value of networking in the age of AI
- See how networks influence visibility, reputation and access to opportunities
- Learn how AI-powered insights can guide where you focus your time and energy
YOUR
2. Build Understanding
- Explore the difference between external business development and organisational collaboration
Identify barriers such as confidence, clarity, and time—and how AI tools can reduce these blockers
See how networking supports collaboration, engagement, and retention
BUSINESS
3. Develop Skill
Recognise your networking style and gain confidence online and in person
Build strategies for relationship-building aligned to personal and organisational goals
Use AI to track progress, maintain contacts, and strengthen professional networks
Benefits for Your Organisation
Area | Outcomes |
Business Development | More qualified leads, increased referrals, greater reach with AI -optimised targeting |
Team Engagement | Better internal communication, cross-department collaboration, higher morale. |
Leadership Development | Stronger presence, improved influence, confidence in digital and face-to-face settings |
Staff Retention | Individuals feel more connected, visible, and valued. |
Culture | A shift towards openness, curiosity, and relationship-building across the business. |
Formats
- 1-hour GOLD Networking and AI Essentials Workshop – for quick wins and mindset shifts
- 1:1 Coaching (3 sessions) – tailored support for founders, leaders, and professionals
- Custom programmes for organisations and teams – to include:
1. Diagnostic Assessment
We begin with a short internal survey (participants + 4 colleagues) to understand current strengths and challenges around business development, stakeholder engagement, and internal collaboration.2. Personality Profiling
Each participant completes a non-licensed Myers-Briggs style tool to highlight their communication preferences – helping us tailor the training and enabling them to network in a way that fits their natural strengths.3. Face-to-Face Training Day (up to 12 participants)
A full-day workshop that builds practical networking skills for relationship-building, business growth, and internal influence.4. 1:1 Feedback
Each participant receives personal feedback on their profile and how they showed up in the training.5. Follow-Up Coaching
A 1:1 coaching session via Zoom a few weeks later to embed learning and support application in real work contexts. Access to our online community for more resources and connections.6. Post-Programme Impact Report
As well as an AI-enabled contact strategy support, you’ll receive a summary highlighting key themes, progress, and practical recommendations for ongoing development.
Your next great opportunity...
Start building the connections that will grow your business — reach out today
“I have known and worked with Elaine for a few years and she is one of those rare professionals who combines deep business insight with genuine warmth and generosity. She has decades of experience spanning the UK and the Middle East and brings a global perspective and a truly unique approach to networking.
Her GOLD Networking Framework is practical, thoughtful, and rooted in real-world experience. Elaine helps you understand your personal style and purpose, so you can build meaningful, lasting professional relationships—without ever feeling inauthentic.
Working with Elaine feels like being coached by someone who truly gets it. She’s approachable, inspiring, and incredibly skilled at bringing people together in ways that are both strategic and human.” Faye Silk