How to Network

For Better Business

Why Networking Skills and AI Matter for You and Your Organisation

How to Network women networking in a room

Networking Skills: Growing Profitable Relationships

Most people know they should network—but few know how to do it well. Today, technology is reshaping how we connect. That’s why my GOLD Networking Framework now integrates AI for Human Connection—helping individuals and organisations use AI to build purposeful, authentic relationships.

It’s not about “working the room.” It’s about working with purpose, knowing your own style, and using digital tools wisely. AI can support you in preparing, following up, and focusing on the right relationships—so the human side of networking becomes stronger.

Within your organisation I will work with you to:

  • Understand the strategic value of networking in the age of AI
  • See how networks influence visibility, reputation and access to opportunities
  • Learn how AI-powered insights can guide where you focus your time and energy
  • Explore the difference between external business development and organisational collaboration
  • Identify barriers such as confidence, clarity, and time—and how AI tools can reduce these blockers

  • See how networking supports collaboration, engagement, and retention

  • Recognise your networking style and gain confidence online and in person

  • Build strategies for relationship-building aligned to personal and organisational goals

  • Use AI to track progress, maintain contacts, and strengthen professional networks

Benefits for Your Organisation

Area

Outcomes

Business Development

More qualified leads, increased referrals, greater reach with AI -optimised targeting

Team Engagement

Better internal communication, cross-department collaboration, higher morale.

Leadership Development

Stronger presence, improved influence, confidence in digital and face-to-face settings

Staff Retention

Individuals feel more connected, visible, and valued.

Culture

A shift towards openness, curiosity, and relationship-building across the business.

Formats

  • 1-hour GOLD Networking and AI Essentials Workshop – for quick wins and mindset shifts
  • 1:1 Coaching (3 sessions) – tailored support for founders, leaders, and professionals
  • Custom programmes for organisations and teams – to include:

    1. Diagnostic Assessment
    We begin with a short internal survey (participants + 4 colleagues) to understand current strengths and challenges around business development, stakeholder engagement, and internal collaboration.

    2. Personality Profiling
    Each participant completes a non-licensed Myers-Briggs style tool to highlight their communication preferences – helping us tailor the training and enabling them to network in a way that fits their natural strengths.

    3. Face-to-Face Training Day (up to 12 participants)
    A full-day workshop that builds practical networking skills for relationship-building, business growth, and internal influence.

    4. 1:1 Feedback
    Each participant receives personal feedback on their profile and how they showed up in the training.

    5. Follow-Up Coaching
    A 1:1 coaching session via Zoom a few weeks later to embed learning and support application in real work contexts.  Access to our online community for more resources and connections.

    6. Post-Programme Impact Report
    As well as an AI-enabled contact strategy support, you’ll receive a summary highlighting key themes, progress, and practical recommendations for ongoing development.

Your next great opportunity...

... could be one conversation - and one AI insight away.
Start building the connections that will grow your business — reach out today

“I have known and worked with Elaine for a few years and she is one of those rare professionals who combines deep business insight with genuine warmth and generosity. She has decades of experience spanning the UK and the Middle East and brings a global perspective and a truly unique approach to networking.

Her GOLD Networking Framework is practical, thoughtful, and rooted in real-world experience. Elaine helps you understand your personal style and purpose, so you can build meaningful, lasting professional relationships—without ever feeling inauthentic.

Working with Elaine feels like being coached by someone who truly gets it. She’s approachable, inspiring, and incredibly skilled at bringing people together in ways that are both strategic and human.” Faye Silk 

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